Finding the right real estate company to sell a home? It goes far beyond the obvious....
Posted by Anthony Licciardello on
It’s amazing how many articles lay out a boilerplate strategy on choosing the right real estate company.  Which ones will accomplish the mission of selling your home in today’s market? Let’s get down to the nitty-gritty and understand who and why would be best fit to accomplish the sale of one of your greatest assets.
Look at how the company and agent presents themselves.
If it looks like a duck and quacks like a duck, it is a duck. Even a quick look into a company’s marketing will give you insight into how much effort they’d put into marketing your home.
The quality of the real estate agents or agency marketing materials should give you an idea of how serious they take the property marketing process. Homeowners often overlook the presentation…
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